York St John University · Full-time
Digital Marketing
Learn about the value of, and methods for, determining return on investment of internet marketing programmes. You will cover online visitor and buyer behaviour, customer journey mapping, mobile marketing, and social media. You will develop an understanding of…
MSc1 yearFull-time
Browse business and management courses in UK
Business · Business and management
Learn about the value of, and methods for, determining return on investment of internet marketing programmes. You will cover online visitor and buyer behaviour, customer journey mapping, mobile marketing, and social media. You will develop an understanding of the issues relating to digital marketing, which will enhance your skills to develop sustainable individual and organisational potential.
Getting in
As the university states it
https://www.yorksj.ac.uk/courses/postgraduate/marketing-and-fashion-marketing/digital-marketing-msc/
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Course details as published by the university. No graduate-outcome statistics are published for UK postgraduate courses, so none are shown.