Robert Gordon University · Full-time
International Marketing
This accredited International Marketing degree is designed to develop your knowledge and understanding of domestic and international marketing theory and current business management practices. On successful completion you will be able to make an immediate and…
MSc1 yearFull-time
Browse business and management courses in UK
Aberdeen Business School · Business and management
This accredited International Marketing degree is designed to develop your knowledge and understanding of domestic and international marketing theory and current business management practices. On successful completion you will be able to make an immediate and effective contribution to the operations of an international or national company within the field of marketing. You will develop an understanding of the complex nature of international marketing, compared to the domestic market, in areas such as culture, social structures, politics, economy, technology and legal systems. You will study and analyse consumer attitudes to products and business and look at the behaviour of the customer in a rapidly changing world. Digital aspects of marketing are emphasised throughout the course and you will develop a solid understanding of the knowledge and skills within the area.
Getting in
As the university states it
•Applicants normally hold a 2:2 undergraduate honours degree or its equivalent in any subject area. •Applicants with a lower degree classification and / or relevant work experience will be considered on a case by case basis.
Worth reading next
Bachelor's in Business and Management: The Complete Guide
A complete guide to Business Management degrees: what you study, entry requirements, where to study, careers,…
Studying in the UK: The Complete Guide for International Students
A complete guide to studying in the UK — universities, costs, the Student visa, scholarships and the Graduate…
Course details as published by the university. No graduate-outcome statistics are published for UK postgraduate courses, so none are shown.