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University of South Wales · Full-time

Strategic and Digital Marketing

MSc Strategic and Digital Marketing at the University of South Wales helps you turn your ambition into impact, with live briefs, real industry collaboration and the strategic, digital and AI-driven skills to lead bold brands in today’s fast-moving global marke…

MSc1 yearFull-time

Browse business and management courses in UK

Business School · Business and management

MSc Strategic and Digital Marketing at the University of South Wales helps you turn your ambition into impact, with live briefs, real industry collaboration and the strategic, digital and AI-driven skills to lead bold brands in today’s fast-moving global marketplace. Think critically, innovate, and build your confidence in applying AI-driven marketing strategies to real work-based challenges, grounded in core studies of sustainable marketing and experiential marketing design. This student-centred, industry-connected course blends evidence-based marketing theory with live client briefs, specialist options and a professional portfolio that showcases your application of strategy, creativity and leadership throughout your studies. You will build advanced research, data and AI skills experience-led, sustainable marketing strategies, and develop the confidence to lead ethically and deliver measurable impact in global digital environments.

Getting in

As the university states it

A minimum 2:2 Honours degree from a recognised/accredited university, or equivalent. A pass in a recognised pre-Masters or Masters qualifying programme. Accredited Prior Learning (APL) – entry for CIM students will be carried out and considered on an individual basis. Applicants may be required to attend an interview.

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Course details as published by the university. No graduate-outcome statistics are published for UK postgraduate courses, so none are shown.