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University of Plymouth · Full-time

Digital and Social Media Marketing

With companies spending more of their budgets than ever before on digital marketing, and brands like Google, Amazon and Facebook continuing to grow their user base, digital and social-media marketing is changing the rules of competition, giving customers ways…

MSc1 yearFull-time

Browse media and communications courses in UK

Plymouth Business School

With companies spending more of their budgets than ever before on digital marketing, and brands like Google, Amazon and Facebook continuing to grow their user base, digital and social-media marketing is changing the rules of competition, giving customers ways to directly influence modern businesses. With this MSc you’ll learn how to succeed in this new reality of marketing, actively participating in the planning, development and deployment of real digital and social media marketing campaigns. This course is designed to keep you at the forefront of modern marketing practices and will equip you with an advanced knowledge of in digital marketing strategy and planning. Build the skills to bridge the gap between theoretical knowledge and its practical application in business situations with hands-on experience through practical workshops and real-world projects working alongside industry professionals on genuine digital marketing campaigns. Work with real projects, real firms, real challenges, real skills and competencies and build your skills ready to succeed in this increasingly competitive sector.

Getting in

As the university states it

A good honours degree, first or second class, or equivalent, in any discipline. If English is not your mother tongue 6.5 IELTS with a minimum of 5.5 in any element in a secure English language test. Plymouth University offers pre-sessional English language courses if you do not have this. We welcome students from a broad range of disciplines who are keen to place their undergraduate discipline knowledge into the context of digital and social media marketing.

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Course details as published by the university. No graduate-outcome statistics are published for UK postgraduate courses, so none are shown.